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Alden at The Hand

March 26-28, 2026

RSVP / request your place

Walk-ins welcome. RSVP recommended. We’ll confirm your time personally.

RSVP / Request your place

Event details

  • Dates: Friday, October 30 and Saturday, October 31, 2026, 10:00–17:30 hours
  • Representatives present: John Happ of Alden, The Hand team
  • Location: The Hand Boutique, Van Baerlestraat 27, Amsterdam. Inside Mandarin Oriental Conservatorium Hotel.
  • Remote participation: Available for fit and model guidance where feasible
  • Join us for: Ready-to-wear fitting, last education, product knowledge and purchase from the available collection

Understand Alden through fit

Alden’s collection is built around a distinctive range of models and lasts. Understanding how those lasts differ is one of the most useful steps in finding the right pair.

During this event, visiting Alden representative John Happ and The Hand team will help you compare shapes, volumes and proportions. You can explore how different lasts feel through the forefoot, instep and heel, and how the character of a shoe changes with its leather and construction.

The focus is ready-to-wear. There is no Made-to-Order or customization programme. Instead, this is an opportunity to discover Alden properly, receive precise sizing advice and purchase from the collection available at The Hand.

Whether you are considering your first Alden pair or refining your size across several lasts, we will help remove the guesswork.

Reserve

Tell us which models, sizes or reference pairs interest you so we can prepare for your visit.

Explore

Try and compare Alden lasts, models and leathers with John Happ and The Hand.

Order

Choose from the available collection or discuss suitable incoming alternatives.

What you can discover

Use the representatives’ presence to dive into the details

  • Alden’s ready-to-wear shoes and boots available at The Hand
  • Different Alden lasts and their fit characteristics
  • Iconic American models and practical wardrobe options
  • Smooth calf, suede, shell cordovan and other available leathers
  • Personal advice on US sizing
  • Comparisons with your existing Alden shoes or other reference pairs
  • Available stock in your size
  • Upcoming stock or suitable alternatives, where information is available

Alden advice, wherever you are

Remote guidance is available when we have sufficient references to make a responsible recommendation.

  1. We review your size history, current Alden pairs and well-fitting shoes from other makers.
  2. We shortlist relevant sizes, lasts, models and available alternatives.
  3. During the event, we confirm product and fit questions with John Happ where needed.
  4. Afterwards, you receive a clear recommendation, current availability, pricing and next steps.

Because Alden sizing varies by last, photographs of size markings and notes on how your reference shoes fit are particularly useful.

About Alden

Alden is an American shoemaker with a recognizable approach to substantial, long-wearing footwear. Its collection includes dress shoes, loafers and boots shaped on a wide range of lasts.

That variety is part of Alden’s appeal, but it also makes informed fitting important. The Hand helps clients understand how each last relates to their feet, preferred proportions and everyday wardrobe.

The Hand Amsterdam: A Boutique Experience Like No Other

Step into our refined setting at The Hand, where heritage meets modern luxury. Explore leathers, lasts, and finishes, guided personally by John Lobb’s Sanche de Laage. Quiet luxury, fine hospitality, and a world of craftsmanship await.

Prefer email? Find us via “Contact” in the menu.

Find your Alden fit: Join John Happ and The Hand for clear, personal advice on Alden’s lasts, models and available ready-to-wear collection.

RSVP / Request your place
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